Products of Indonesian MSMEs can enter international markets including America, Europe, Australia and so on through Japan, so that the products can be easily transacted.

Jakarta (Indonesia Window) – The Indonesian government under President Prabowo Subianto is currently actively increasing the role of Micro, Small and Medium Enterprises (MSMEs) both domestically and abroad, one of which is reviving and expanding market networks abroad, including Japan.

When inaugurating the House of Handicraft Indonesia in Tokyo (HHT), Indonesia’s Ambassador to Japan Heri Akhmadi said on Friday (May 16) that in order to revive Indonesian MSMEs in Japan, it received positive responses from many parties in Japan, including the head of Toyota Motor Corporation, Hanma Hideaki.

Heri added that HHT can be used as an anchor for pilot projects in developing MSMEs abroad.

“This initiative reflects the spirit of Indonesian business actors and communities in Japan in introducing Indonesian craft products to the Japanese people," Ambassador Heri Akhmadi said in his remarks before inaugurating HHT in Tokyo.

The activity of reviving Indonesian Handicraft of MSMEs in Japan was very beneficial, because to expand the market base, market penetration must be carried out, including establishing this HHT.

"Hopefully this activity will provide broad benefits for all parties involved and will improve day by day," he continued.

Toyota Motor Corporation Chairman Honma Hideaki also praised the efforts to make HHT a shared home for Indonesian MSMEs in Japan.

"A very good initiative so that Indonesian handicraft products can enter Japan more easily after there is such an Indonesian handicraft center (HHT).

Several Japanese company leaders came to the inauguration of HHT this morning. At least 50 entrepreneurs attended the opening ceremony including Japanese micro, small and medium entrepreneurs Indonesian businesspeople in Japan and Indonesian experts who are Japanese citizens that really love Japan. Several Japanese officials also attended the event.

In addition to the Japanese Ambassador to Indonesia, also present were Trade Attaché at the Indonesian embassy in Japan, Merry Indriasari, and two staff members from the embassy, Bagus and Andy.

HHT is an office and also a joint shop for Indonesian MSMEs to market their products to the international or global market through Japan.

Products of Indonesian MSMEs can enter international markets including America, Europe, Australia and so on through Japan so that the products can be easily transacted.

There are no problems with customs in Japan.

The name and image of Indonesian MSMEs are also increasingly shining and their existence is recognized in the international market because they have an office in Japan, according to Richard Susilo, one of the leaders of HHT.

Reporting by Indonesia Window